Go Forth

I am loving the new Levi's campaign.

Jeans are and should be the staple of a gentleman's wardrobe. For many of us, they are the casual uniform we wear outside of work. ...It should be the first thing one puts on in the morning after underwear (I hope) and everything else should be based off that. They come in many different fits, styles, hybrids, washes & colors. You should have a lot of them, a variety for different occasions. Its o.k. to have your favorite, I do. I wear them almost every day--and they are Levi's.